Thursday, June 20, 2024

Blue Cross and Blue Shield of Louisiana Releases 2023 Health, Care, and Innovation Report

by BIZ Magazine

BATON ROUGE, La. – Blue Cross and Blue Shield of Louisiana has published its 2023 Health, Care and Innovation report, showcasing significant achievements in health improvement, care delivery, and innovation throughout the past year. The annual report highlights the insurer’s efforts to enhance the well-being of Louisianians through strategic provider partnerships, community collaborations, and ongoing initiatives.

Bryan Camerlinck, President and CEO of Blue Cross and Blue Shield of Louisiana, stated, “We are pleased to share this report with Louisianians. It chronicles our efforts in 2023 to create and build the best Blue possible for our members, our communities, and all stakeholders. Every decision, initiative, project, or collaboration highlighted in the report stems from our vision to create a healthier, happier Louisiana for all of us.”

Key Highlights from the Report

The 2023 report focuses on five core pillars: Health, Affordability, Experience, Sustainability, and Foundations. It includes notable examples of programs, services, and partnerships that advanced these areas in the past year. Key successes highlighted in the report include:

  • High Satisfaction in Care Management: Blue Cross members participating in Care Management reported a 90% satisfaction rate, benefiting from personalized support from the insurer’s in-house clinical team.
  • Reduction in Hospital Admissions and ER Visits: Investments in data analytics enabled early intervention and support for members with chronic conditions, leading to fewer hospital admissions and emergency room visits.
  • Improved Preventive Care and Immunization Rates: Collaborations with Quality Blue providers led to improvements in preventive screenings, condition management, and childhood immunization rates.
  • High-Risk Maternity Strategy: A new strategy was implemented to address major risk factors contributing to Louisiana’s high rates of poor birth outcomes, targeting specific areas for improvement.
  • Cost Containment: Medical Management pre-pay avoidance and recovery programs helped contain over $36 million in costs.
  • Employer Recognitions: Blue Cross earned numerous employer recognitions, including being named a Best Place to Work in Baton Rouge and Shreveport, a Top Military Friendly Employer by G.I. Jobs, and inclusion on DiversityInc’s 2023 Top Regional Companies List.
  • Blue Bikes Program: More than half a million trips were taken with Blue Bikes, Louisiana’s first bikeshare program in New Orleans, which Blue Cross sponsors and helped re-establish after the COVID-19 pandemic.

Full Report Availability

The complete 2023 Health, Care and Innovation report is available online at

About Blue Cross and Blue Shield of Louisiana

Founded in New Orleans in 1934, Blue Cross and Blue Shield of Louisiana is a tax-paying not-for-profit health insurer with offices in every major region of the state. The organization is dedicated to its mission of improving the health and lives of Louisianians and has been recognized for its community-minded efforts, including being named an honoree of The Civic 50 by Points of Light for five consecutive years. Blue Cross and Blue Shield of Louisiana is an independent licensee of the Blue Cross and Blue Shield Association. For more information, visit or follow @BCBSLA on social media.

For additional details and to stay updated on Blue Cross’s initiatives, access the full 2023 report here.

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