Flugers was founded in 2021 by Dereck Yagle in Longview, Texas, beginning as a bicycle shop and growing into a full outdoor lifestyle brand, selling bicycles, electric bikes, kayaks, paddleboards, tents, overland gear, and more. Dereck noticed plenty of opportunity and demand in North Louisiana, and since opening in Bossier City in February 2025, Flugers Outdoors has quickly become more than a retail destination. It is the go-to place for outdoor enthusiasts, offering quality products and services for both adventure and leisure. The Bossier City location has energized the region, creating opportunities for recreation, connection, and local economic activity.
Flugers combines high-quality equipment with a strong commitment to community and exploration. Whether it is top-tier bicycles, Jackson kayaks, inflatable paddleboards, or camping gear, the store caters to adventurers of all skill levels. What sets Flugers apart is its focus on bringing people together through experiences, events, and outdoor activities that strengthen community bonds.
A prime example is the Flugers Group Ride at 1 North Adventure Trails in Blanchard. Developed by the Red River Waterway Commission, this trail network provides residents and visitors with a safe, accessible, and scenic place to ride, hike, and explore North Louisiana. Flugers’ guided group rides allow participants to enjoy the trails in a social setting while highlighting the value of local business partnerships and community investment in public recreation spaces.
Beyond these signature rides, Flugers hosts weekly bike rides and regular special events at locations across Bossier City and the surrounding area. From skill clinics to electric bike demo days, these gatherings offer consistent opportunities for residents to engage, explore new outdoor spaces, and embrace an active lifestyle. By organizing these activities, Flugers fosters camaraderie and shared enthusiasm, turning casual participants into a connected community of riders and explorers.
The impact of Flugers and similar businesses extends beyond recreation. They draw visitors, support local vendors, and strengthen the outdoor recreation economy. Socially, their events promote health, wellness, and environmental stewardship, giving people of all ages the chance to enjoy Louisiana’s outdoors and reinforcing the state’s identity as a “Sportsman’s Paradise.” Culturally, Flugers demonstrates how businesses can contribute to public life by bridging retail and recreation.
Flugers’ approach aligns with a growing trend: Americans are increasingly spending time outdoors, investing in wellness, adventure, and sustainable recreation. In Louisiana, with its rivers, trails, and abundant green spaces, this trend resonates strongly. By providing equipment, guidance, and experiences, Flugers empowers people to embrace the outdoors confidently and enthusiastically. The company enriches North Louisiana’s recreational culture, boosts local economic activity, and inspires a deeper connection with the natural world — one ride, one trail, and one adventure at a time.