Wednesday, October 2, 2024

Local residents can take Sentiment Survey to help destination master plan, community branding

by BIZ Magazine

Local residents are being encouraged to take a Sentiment Survey to help destination master planning and community branding being undertaken by Shreveport-Bossier.

In a historic partnership, the Shreveport-Bossier Convention and Tourist Bureau (SBCTB), together with the City of Shreveport, City of Bossier City, Caddo Parish Commission, Bossier Parish Police Jury, Greater Shreveport Chamber of Commerce, Bossier Chamber of Commerce, Shreveport-Bossier African American Chamber of Commerce, and other local community organizations are working together to develop a Destination Master Plan and Community Brand.

The primary goal of a destination master plan is to set goals and create initiatives over the next 10 years to increase overall visitor spending and attract more investment and talent from outside the community — and keep it in the community. The community brand is a result of research and design concepts to determine the unique identity of Shreveport-Bossier. The purpose of this project is to provide a wider variety of jobs, increase the local tax base, help fund community amenities and services, support special events, attract corporate investment and relocation, attract students, enhance civic pride, and improve overall quality of life. 

One-on-ones, focus groups and town hall meetings have been held. Now, this online survey seeks to addd more voices.

To complete the Resident Sentiment Survey: HERE

Entrants who complete the survey will be entered to win 1 or 2 $100 VISA gift cards or other prizes.

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