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New report suggests Amazon will buy Target


A business analyst has called that Amazon will make a move to buy Target some time this year.

Bloomberg reports that Loup Venture co-founder Gene Munster wrote this prediction in a report highlighting eight predictions for the technology industry in 2018.

Following the $13.7 billion takeover of Whole Foods back in August, experts have been forecasting what the internet retail giant would acquire next.


Munster, an analyst widely regarded for his accurate Apple predictions, thinks a deal of this magnitude would be in the neighborhood of $41 billion, or a 15 percent premium to Target’s value. And the deal would still need to be approved by anti-trust regulators, although Walmart would still have a larger market share than a merged Amazon-Target.

He said the deal would be smart because of demographics and store count. 

He noted Target’s focus on women and families and more than 1,800 physical Target stores gives Amazon its vision of retail as “mostly online and some offline.”

[Ed.’s note: This is merely a prediction, and there is no official indication that Amazon is looking into acquiring Target at this time.]

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