AAFSB to Host ADDYs 101 training for entrants
The American Advertising Federation of Shreveport-Bossier, a local affiliate of the national American Advertising Federation, has announced their Call for Entries for the 2018 American Advertising Awards of Shreveport-Bossier.
“The American Advertising Awards are a way to recognize local marketing, design, photography and videography professionals and students, and the creative work they’ve developed for clients or school over the past year,” said Erin Smith, president of the American Advertising Federation of Shreveport-Bossier.
“Entrants can submit digital or print work, and if they win here in Shreveport, their work goes on to compete at the district level against the work of professionals from Dallas, Houston, Austin, Little Rock, Oklahoma City and the surrounding areas. If they win there, they’ll compete nationally and get to attend ‘Admerica,’ the national advertising conference being held in Chicago for 2018,” she added.
For those who are unsure of what to submit or how, there will be a free, informal after-hours question and answer session, “ADDYs 101” Thursday, Dec. 14 from 5-7 p.m. at the Greater Shreveport Chamber of Commerce, 400 Edwards St. in downtown Shreveport. Members of the AAFSB board of directors will be on hand to answer any questions potential entrants may have and/or help them put their entries together.
“We’ll also have a spread of winners books from past years so you can get a feel for the caliber of work you’d be competing against,” said Amy Jones, 1st Vice President and ADDY Chair for the American Advertising Federation of Shreveport-Bossier. “We’d love for every professional and student in the marketing, graphic design, photography, animation, et cetera fields to enter something. There’s a wealth of talent here, and we want to show that to our out-of-town judges and rivals.”
For more information on the American Advertising Awards, visit www.aafsb.org/addy for a full list of rules, categories, the entry guide and to submit an entry. The ADDY awards gala will be held on Feb. 24 at 7 p.m. Location and ticket details will be forthcoming.